Love is in the air…the derriere that is.

It’s that time again. That time when your lovely young lady demands a bouquet of flowers, a romantic card, or that special box of chocolates. Fellas, don’t fall for the guilt trip down misery lane.

Ladies, this ridiculous expectation for showers of gifts and affection needs to stop. In short, we all need to stop feeding the commercialized holiday machine. Think about it, less than two months after the already over-commercialized Christmas holiday men are expected to open their wallets again all in the name of “love.” Gifts, gifts, gifts. More, more, more. When does it stop?

Let’s examine these “gifts of affection” for a second. First, we have the romantic card. “How do I love thee? Let me count the ways…”

These symbols of affection are sweet and romantic, but how long do they last? Most people get the card, read it, then toss it in the trash. Yep- this is an acceptable symbol of love.

Second, we have the decadent box of chocolate. Ladies, you eat them, “put on weight,” and then you complain about “getting fat.”

More symbolism…or foreshadow of what married life brings. And last but definitely not least (the most expensive of the three common gifts), a bouquet of flowers (roses). I can see how this is the best symbol of love. You get your roses, admire their beauty, smell them, and watch them wither and die. I’m starting to see a pattern here.

In all seriousness why is this holiday so important to people? I get it, shower her with love- blah, blah, blah. Shouldn’t we show appreciation to the one we love and cherish every day of the year? Why should Valentine’s Day be any different than the 364 other days of the year? Get off the corporate line-into-the-main-vein and kick this insane habit of commercialized holidays.

Ladies, don’t be content with the one-day-a-year love-a-thon. Look for substance over disposable symbols of affection and artificial love. And, men, act like men. Refuse the demand that you celebrate a holiday that needs no celebration, seriously.

We don’t even get the day off. What kind of crappy holiday doesn’t even grant you a day off?